{"id":41995,"date":"2025-11-27T13:00:18","date_gmt":"2025-11-27T12:00:18","guid":{"rendered":"https:\/\/www.ufifilters.com\/?p=41995"},"modified":"2025-11-27T12:59:37","modified_gmt":"2025-11-27T11:59:37","slug":"ufi-at-italian-design-icons-2025-shanghai-innovation-sustainability-and-a-glocal-vision","status":"publish","type":"post","link":"https:\/\/www.ufifilters.com\/en\/news-en\/ufi-at-italian-design-icons-2025-shanghai-innovation-sustainability-and-a-glocal-vision\/","title":{"rendered":"UFI at Italian Design Icons 2025 Shanghai: innovation, sustainability and a \u201cglocal\u201d vision"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]At a historic moment when innovation and sustainability are no longer just buzzwords, but real necessities for the global industry, we proudly took part in the tenth edition of <strong>Italian Design Icons (IDI 2025)<\/strong>, the prestigious showcase dedicated to the excellence of Italian design and technology, held at the 800 Show in the heart of the Jing\u2019an district in <strong>Shanghai<\/strong>, from 19 to 23 November. This year\u2019s edition focused on the central theme \u201c<strong>Design for a Better Life<\/strong>\u201d. Within this context, UFI was invited to participate in a panel dedicated to the green transition and the circular economy, with a speech from <strong>Simone Trazzi, CEO Asia Pacific &amp; India<\/strong>.<\/p>\n<p>On this occasion, we were recognized with the \u201c<strong>Most Influential Speaker of Italian Design Icons\u201d award<\/strong>, a testament to the quality and impact of our contribution.<br \/>\nFrom Italy to Asia, our mission remains the same: turning innovation into sustainable progress.<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Our vision: technology and responsibility for decarbonisation<\/strong><\/p>\n<p>During the panel \u201cGreen Transition and Circular Economy: The role of Italian enterprises in China\u2019s decarbonisation process during the 2020\u20132030 energy transformation decade\u201d, Simone Trazzi presented our Group\u2019s approach to the <strong>green transition<\/strong>, understood as a <strong>process of transformation<\/strong>. As a <strong>System Solution Provider<\/strong>, we develop advanced <strong>filtration systems, thermal management solutions, and hydrogen technologies,<\/strong> supporting clean mobility and smart energy.<\/p>\n<p>But what does this mean in practice? It means transforming research into tangible solutions \u2014 technologies that make vehicles and systems more efficient every day through three lines of technological development:<\/p>\n<ul>\n<li><strong>Filtration<\/strong>: with systems that improve air and fluid cleanliness, affecting consumption, emissions and the lifespan of engines and machinery.<\/li>\n<li><strong>Thermal management<\/strong>: for new energy vehicles, we design heat exchangers and integrated systems for the thermal management of batteries and transmissions, ensuring consistent performance and customisation for original equipment manufacturers (OEMs).<\/li>\n<li><strong>Hydrogen<\/strong>: UFI Hydrogen is the company dedicated to the development and production of Membrane Electrode Assemblies (UFI MEA) \u2013 the heart of electrolysers and fuel cells for the production and use of green hydrogen \u2013 with a specific focus on reducing the use of critical materials such as iridium, to make the technology more competitive and scalable globally.<\/li>\n<\/ul>\n<p><strong>Integrated sustainability: responsible innovation<\/strong><\/p>\n<p>In design and production, UFI adopts criteria of responsibility and efficiency, prioritising sustainable materials and processes that reduce emissions and energy consumption. The new UFI GREEN plant in Jiaxing Xiuzhou, for example, integrates photovoltaic panels, advanced insulation systems and VOC recovery, ensuring cleaner air and safe working conditions. At Group level, we promote continuous improvement programmes to reduce greenhouse gas emissions, increase energy efficiency, and maximise recycling.<\/p>\n<p><strong>\u201cGlocal\u201d strategy: global innovation, local action<\/strong><\/p>\n<p>UFI\u2019s strategy in China, as elsewhere in the world, is based on a global vision and local action, with Innovation Centres in Italy, China and India and an engineering and production presence firmly rooted in the territory. We co-develop customised solutions for automotive and heavy-duty manufacturers, responding quickly to market needs and verticalising production processes to accelerate innovation.<\/p>\n<p><strong>Partnerships and a sustainable future<\/strong><\/p>\n<p>The Italian Design Icons panel highlighted UFI\u2019s strategic role as an Italian company in China capable of supporting the decarbonisation process through advanced technologies and local partnerships. The objective is to create long-term value for people, industry and the environment, thus making a tangible contribution to China\u2019s sustainability goals and beyond, by 2030.<\/p>\n<p>UFI: where innovation, sustainability and global vision come together to build the future of mobility and energy.[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]\n\t\t\t\t\t<!-- Image Slider -->\n\t\t\t\t\t<script type=\"text\/javascript\">\n\n\t\t\t\t\t\tjQuery(document).ready(function($) {\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\/\/ Load carousel after its images are loaded\n\t\t\t\t\t\t\tpreloadImages($(\"#img_slider_e125d84f43da83b7974c40d796bf52f7 img\"), function () {\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\tvar carousel = $(\"#img_slider_e125d84f43da83b7974c40d796bf52f7\");\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\tvar args = {\n\t\t\t\t\t\t\t\t\titems: \t\t\t1,\n\t\t\t\t\t\t\t\t\tmouseDrag:\t\ttrue,\n\t\t\t\t\t\t\t\t\tautoplay:\t\ttrue,\n\t\t\t\t\t\t\t\t\tautoplayTimeout:6000,\n\t\t\t\t\t\t\t\t\tnav: 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href=\"https:\/\/www.ufifilters.com\/en\/news-en\/ufi-at-italian-design-icons-2025-shanghai-innovation-sustainability-and-a-glocal-vision\/\">Read more<\/a><\/p>\n","protected":false},"author":7,"featured_media":41990,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[32,26],"tags":[2021,2022,116,969,114,2023,1793],"class_list":["post-41995","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-en","category-news-en","tag-clean-mobility","tag-glocal","tag-idi-italian-design-icons-en","tag-innovation-en","tag-sustainability","tag-system-solution-provider","tag-ufi-green-en"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/posts\/41995","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/comments?post=41995"}],"version-history":[{"count":2,"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/posts\/41995\/revisions"}],"predecessor-version":[{"id":41997,"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/posts\/41995\/revisions\/41997"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/media\/41990"}],"wp:attachment":[{"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/media?parent=41995"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/categories?post=41995"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ufifilters.com\/en\/wp-json\/wp\/v2\/tags?post=41995"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}